Tag Archives: Baby Boomers

Boomers & Technology: “2020 Tech And The 50+ Survey” (AARP – Dec 2019)

Tech ownership among older adults is growing with no signs of slowing down.

2020 Tech and The 50+ Survey AARP Wearable• For many devices, adoption among adults ages 50 and older is comparable to younger generations. Adults ages 50
and older are adopting smartphones, wearables, home assistants/smart speakers, and smart home technology at
nearly the same rate as adults ages 18–49.
• Younger adults have abandoned tablets, but older adults are adopting tablets at an increasing rate: More than half
(52%) of adults ages 50 and older own a tablet.
• Once adopted, usage of smartphones, wearables, tablets, home assistants/smart speakers, and smart home
technology is high with most owners using their technology daily.
While older adults are highly engaged with their devices, many are not using the technology to its full potential.
• Adults ages 50 and older are using smartphones and tablets to maintain social connections, find information, and for
entertainment, but only a few are using their device to automate their home or conduct transactions.
• Engaging in social media is one of the most common uses of a tech device (e.g., computer, tablet, or smartphone).
• Though 49% claim to own a smart TV, only 42% are using streaming or online options to watch shows.
• Nearly half (46%) of all smart home assistant/smart speaker owners do not use their device daily.

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Baby Boomer Economics: “Have Boomers Pinched Their Children’s Futures?”

The post-war baby boom of 1945-65 produced the biggest and richest generation in British history. David Willetts discusses how these boomers have attained this position at the expense of younger generations.

Have The Boomers Pinched Their Children's Futures Lord David Willetts The Royal Institution Video January 23 2020

Lord Willett’s book “The Pinch – How the Baby Boomers Took Their Children’s Future – And Why They Should Give it Back” is available now – https://geni.us/B0Gvq

Watch the Q&A: https://youtu.be/_qEjTXrQ7vs

Lord Willetts is a visiting Professor at King’s College London, Governor of the Ditchley Foundation, Chair of the British Science Association and a member of the Council of the Institute for Fiscal Studies. He is also an Honorary Fellow of Nuffield College, Oxford. Lord Willetts has written widely on economic and social policy.

His book ‘The Pinch’, which focused on intergenerational equity, was published in 2010, and he recently published ‘A University Education’. Lord Willetts served as the Member of Parliament for Havant, as Minister for Universities and Science and previously worked at HM Treasury and the No. 10 Policy Unit.

This talk was filmed in the Ri on 28 November 2019.

Essays: 61-Year Old Canadian Writer Don Gillmor Reflects On Baby Boomers (Maclean’s)

From a Maclean’s Magazine online essay (01/08/20):

Don Gillmor in his home office Photograph by May Truong Maclean's Magazine January 8 2020
Don Gillmor in his home office (Photograph by May Truong)

Boomers tore down institutions—divorce rates went up, churchgoing went down. We demonized the corporations that previous generations had venerated, though we bought their products in record numbers, our idealism blurring with the search for the perfect pair of jeans. We wanted it all. In place of institutions, we created the cult of the individual, our own particular Frankenstein.

So much of our music comes back to us in unfortunate ways, Dylan’s anthems barely recognizable in sappy orchestral arrangements that fill the hours we spend on hold. And we seem to be permanently on hold these days. We are between 55 and 73 years old now, still defining this as middle age, still a potent economic force because of our numbers, controlling 70 per cent of disposable income, though it feels to many of us that we have already disposed of it. Still, we bought houses when they were vaguely affordable. And politicians still cater to us because we vote en masse. However, we are largely left out of the cultural conversation, as music and social media continues to evolve, always leaving us one app behind the curve.

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https://www.macleans.ca/

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Baby Boomer Economics: American 50+ Population Would Be World’s Third Largest Economy (AARP)

From an AARP.org online article:

AARP Real Possibilities logo“As the number of people over 50 grows, that age cohort is transforming markets and sparking new ideas, products and services across our economy,” AARP CEO Jo Ann Jenkins says. “And as people extend their work lives, they are fueling economic growth past the traditional retirement age.

AARP People 50+ are a growing economic engine that benefits society now and in the future December 20 2019

Americans age 50 and up contribute so much to the U.S. economy that they’d constitute the world’s third-largest economy if they were counted as their own country, a major new AARP study finds.

The economic contributions of 50-plus Americans totaled $8.3 trillion last year, which puts them just behind the U.S. and China when measured by gross domestic product.

And that economic impact will grow significantly in decades to come, tripling to more than $28 trillion by 2050 as millennials and Generation Z begin to turn 50 in 2031 and 2047, respectively, the report finds.

To read more: https://www.aarp.org/politics-society/advocacy/info-2019/older-americans-economic-impact-growth.html?cmp=EMC-DSO-NLC-RSS—CTRL-122019-P1-4245164&ET_CID=4245164&ET_RID=46870725&encparam=tVgeMOhoNxx%2bfrc9AGTzSoruA9hrsex1YvrQ7Ez59ks%3d

Retirement: Colleges Cater To Baby Boomers By Building On-Campus Living Facilities (WSJ)

From a Wall Street Journal online article:

Mirabella Senior Living at Arizona State UniversityMirabella Senior Living at Arizona State UniversityMore schools are building or planning senior-living facilities on or near campus to cater to baby boomers who view college as a stimulating alternative to bingo at an archetypal retirement home. Some savor the pursuit of academic and cultural interests. Others are lured by the promise of interaction with younger students, for whom many hope to act as mentors.

It is the latest way for universities to profit from one of their greatest assets, land. Colleges have already taken advantage of this privilege by developing hotels and high-end student housing. Now, some see sales of upscale senior housing as the next step.

Lasell University, just west of Boston, built one of the first on-campus senior communities two decades ago. It requires members to take 450 hours of coursework or activities each year. Other programs have since sprouted up in places like the University of Michigan and Oberlin College in Ohio. Some communities are on campus; others are situated nearby and may have only a loose affiliation with the school. Many offer assisted living and nursing options.

To read more: https://www.wsj.com/articles/seniors-want-to-go-back-to-class-universities-want-to-sell-them-real-estate-11576751403

Housing Trends: “Empty-Nester” Boomers Are Now Downsizing To Luxury “Jewel-Box Homes” (WSJ)

From a Wall Street Journal online article:

The single-level home has high windows and travertine floors throughout. Photo by Amy MIKLER FOR THE WALL STREET JOURNAL
The single-level home has high windows and travertine floors throughout. PHOTO: AMY MIKLER FOR THE WALL STREET JOURNAL

The jewel-box home—small, but loaded with amenities and costly finishes—is luring more home buyers. An analysis by Home Innovation Research Labs, a subsidiary of the National Association of Home Builders, found that the number of new-construction luxury homes at 3,000 square feet or less has increased nearly 20% since 2013—with a corresponding decline in larger-size, high-price homes.

Changing demographics might be driving the trend. More than half of all households now consist of single people or couples, U.S. Census Bureau data shows—with traditional nuclear families accounting for just 20%.

“Empty-nesters want to downsize, but they want luxury homes not starter homes—luxury kitchens, marble surfaces, all the latest and greatest,” said Tim Costello, CEO of Builder Homesite, a consortium whose New Home Source website—an online clearing house for new-construction homes—tracks home buyers’ preferences.

To read more: https://www.wsj.com/articles/luxury-homeowners-put-a-ring-on-jewel-box-homes-11576081060

Culture: “Top 10 Defining Events Baby Boomers Lived Through” (Video)

Ok boomer, these are the moments that marked a generation. For this list, we’ll be looking at the cultural and political moments, events and trends that shaped the Baby Boomer generation, focusing on the US. The exact age range of various generations are debated, but we’ll be following the Pew Research definition, which identifies baby boomers as individuals born between 1946 and 1964. Welcome to WatchMojo, and today we’ll be counting down our picks for the Top 10 Defining Moments for Baby Boomers.

  • 10. The Rise of Television (1946-)
  • 9. The Army-McCarthy Hearings (1954)
  • 8. The Cuban Missile Crisis (1962)
  • 7. The Watergate Scandal (1972-74)
  • 6. Beatlemania (1960s)
  • 5. The Vietnam War (1955-73)
  • 4. The First Moon Landing (1969)
  • 3. Assassination of John F. Kennedy (1963)
  • 2. Woodstock (1969)
  • 1. The Passing of the Civil Rights Act (1964)