The Wall Street Journal (February 3, 2025): The New Orleans Superdome is set to host Super Bowl LIX between the Kansas City Chiefs and the Philadelphia Eagles. The stadium’s latest $560M renovation–from the concession stands to the seating bowl–helped save it from demolition after Hurricane Katrina.
Chapters: 0:00 Evolving stadiums 0:52 Superdome history 1:32 The path to your seat and crowd control 3:33 New concession stands 4:54 The seating bowl 6:42 What’s next for stadium innovation?
NFL games have increasingly become more expensive with the addition of amenities like luxury field suites and club lounges, but all of these redesigns are done in order to increase revenue and efficiency. WSJ spoke with the architect behind the Superdome’s plan, who explains how stadium design is evolving to create more revenue streams.
Many school districts are still debating whether to go with a virtual, in classroom or hybrid education model for the year, but some families are taking their children’s education into their own hands. Neighbors are banding together to form schooling “pods” with private instructors as a way to secure child care and make sure their kids don’t fall behind in school. 
Fox has been selling 30-second ads in the event for between “north of $5 million” to as much as $5.6 million, Winter says. In contrast, CBS sought between $5.1 million and $5.3 million for a package of inventory in its 2019 broadcast of the event. Meanwhile, Fox is seeking between $2 million and $3 million for the most expensive advertising slots in its pre- and post-game coverage.
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