Tag Archives: Snacks

Trends In Food: Rising Number Of Consumers Eat Salty Snacks For Lunch, Dinner (Even Breakfast)

From an Innova Market Insights online release:

Innova Market InsightsAccording to a report from Innova Market Insights, snacking has already become an all-day habit in the States. While 46% of consumers eat salty snacks between-meals in the afternoon and 37% in the evening, more consumers are also replacing traditional meals with quicker bites. The numbers of consumers who are consuming salty snacks at lunchtime (23%), dinner (17%) and even breakfast (8%) are on the increase.

“Enjoyment is still a very strong driver behind snacks purchase,” says Lu Ann Williams, Head of Innovation at Innova Market Insights. “When asked why they buy salty snacks, 40% of Americans named taste and a further 22% said it was to treat or reward themselves, so innovators need to balance nutrition and taste to ensure that salty snacks remain competitive for all snacking occasions.”

To read more: https://www.innovamarketinsights.com/americans-want-snackable-nutrition/

Studies On Eating: Most Adults Prefer “Snacks” Over Meals On Daily Basis

From a Mondelēz International online release:

State of Snacking Report Mondelez InternationalNotably 6 in 10 adults worldwide (59%) say they prefer to eat many small meals throughout the day, as opposed to a few larger ones, with younger consumers especially leaning into snacks over meals as that number rises to 7 in 10 among Millennials (70%).

For consumers around the world, the role food plays in health and wellbeing is increasingly top of mind; people are more commonly considering how smaller bites – snacks – effect their emotional wellbeing, as well as their physical health.

  • For more than 8 in 10 people, convenience (87%) and quality (85%) are among the top factors impacting snack choice.
  • 80% of consumers are looking for healthy, balanced bites.
  • 71% of adults say snacking helps them control their hunger and manage their calories throughout the day.
  • Scking is a key way for people around the world to connect to their culture and share their sense of identity with their communities and families.
    • 71% say snacking is a way to remind themselves of home.
    • 7 in 10 adults make an effort to share their favorite childhood snacks with others (70%).

To read more: https://ir.mondelezinternational.com/news-releases/news-release-details/mondelez-international-releases-first-ever-state-snackingtm