With more than 1.9 billion drinks served every day Coca-Cola is one of the world’s largest beverage companies. From its humble beginnings selling a single product at a drugstore for 5 cents a glass, the company now has a roster of 200 brands that includes Coke, Fanta, and Sprite. But with health and wellness trends on the rise, the company has been forced to pivot. So after 135-years in business, can the soft drink giant stay on top? And what will the secular decline of sugar-sweetened beverages in the U.S. mean for the future of Coca-Cola?
Tag Archives: Coca-Cola
World News Podcast: Joe Biden, Green Innovation & Mexico’s Coca-Cola Habit
A selection of three essential articles read aloud from the latest issue of The Economist. This week, why it has to be Joe, green innovation (14:35) and the fight against Mexico’s Coca-Cola habit (20:10). Zanny Minton Beddoes hosts.
Future Of Packaging: Ioniqa Technologies Delivers World’s First Ocean And Recycled Plastic Bottles
From a DesignBoom online article:
the recycling technology is the result of a partnership between coca-cola, the dutch startup ioniqa technologies and indorama ventures, one of coca-cola’s suppliers of PET plastic. to process the material, ioniqa technologies used a depolymerization technology to break down the PET into its monomers that allow it to be re-produced as a new. it was then sent to an indorama ventures facility to be polymerized into new plastic.
coca-cola has introduced the world’s first bottle created using recycled plastic waste from the ocean. the company has launched an initial edition of 300 bottles made of 25% plastic from the marine waste collected by volunteers during 84 beach cleanups in spain and portugal.
Boomers Daily 