From a Yanko Design online review:
Alpha Jacket’s fabric is both stylish yet waterproof and wind-resistant, and its high-collar design and cut gives it the appeal of a casual blazer, but with reflective piping and a durable design that you can comfortably wear anywhere in the outdoors. Each jacket is armed with 8 pockets on the inside, for everything from your phone to your power-bank, keys, sunglasses, wallet, and even an iPad. Plus, a dedicated pouch for carrying a water-bladder to sip from while on the go. Pockets on the outside of the jacket find their place on the breast as well as the sleeve, secured with concealed YKK zippers that match the quality build of the rest of the jacket.
Alpha Jacket was built to truly support the often-traveler. Designed by Dan Truong and Linh Tran, a couple who endured a long-distance relationship and found themselves often traveling to meet each other, the Alpha Jacket sits at the intersection of “jacket that’s perfect for traveling” and “jacket I can step out for social events in”. For someone who finds themselves traveling often, the Alpha Jacket comes with a detachable hoodie that has a built-in neck pillow (you can choose between memory foam or microbeads) helping you get through long commutes, and for the alpha-human who wants to look their best, the jacket comes in a variety of four colors to choose from, with a cut that defines your silhouette just like a casual blazer would, but also gives you the advantage of storage so you don’t need to lug a backpack around with your stuff!
To read more: https://www.yankodesign.com/2019/11/13/this-urban-hoodie-packs-in-a-pillow-has-enough-space-so-you-can-ditch-your-backpack/
The procedure is incredibly simple, and beats having to make an appointment with your tailor for hour-long fitting sessions and getting entangled in measuring tape. Element Pure’s AI tailor needs just two things from you. A front profile and side profile photograph, taken with a standard A4 sheet kept on the floor as reference. Using those two photographs, Element Pure can generate a 99% accurate 3D model of your torso, which the AI Tailor uses to take measurements. The result is a perfectly fitted shirt that’s been designed specifically for you. You can even pick between slim, regular, and relaxed fits, as well as choose your shirt length, depending in whether you wear your shirts tucked or untucked. The AI does the job in minutes that a tailor would take hours or even days to, with no propensity for error. The fitted, tailor-made shirt delivers to your doorstep, giving you the convenience of fast fashion, with the custom-fitting of something your tailor would make for you.
Boomers Daily 